Brand Discovery Questionnaire

Date*

Name*

First Last

Email*

Enter Email Confirm Email

Contact Number*

Business Name*

Industry*

What industry does or will the business primarily operate in?

What does the business do?*

Please provide a brief description about the business.

What do you think helps us stand out?*

Is there any unique or ownable characteristics that separates you from your competitors?

Who is our customer?*

What does your ideal target market look like? Who do you sell to and who could you potentially sell too that's not immediately obvious?

What should our customer feel when they interact with our brand?*

How should your customers perceive your brand? What should they immediately think of when prompted with your brand name? What should they feel when they imagine what it might be like using your product or service?

If our brand was a person, how would it act?*

Describe your brand as if it were a person. How would it hold itself? How would it talk? What makes it's personality unique?

How does this business align with your personal values and beliefs?*

What makes it personal for you? What do you love most about being apart of the business?

Where do you want to make the most impact?*

What makes this business impactful? Why does anyone need it and why is it important that it exists in the world beyond making money?

What's the end game?*

If we're to look 2 or 3 years ahead, what would the business look like? What does success look like?

Email

This field is for validation purposes and should be left unchanged.

Team Survey