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branding

Branding

When is the ideal time to do a brand refresh?

Have your sales plateaued? Are you finding it harder to attract new customers? Are you launching new products or services? Have you recently gone through a merger or acquisition? Does your brand feel inconsistent across different touch points? These are just a few questions you…
makerstreet
April 5, 2023
Advertising

How Polarised Sunglasses Killed Advertising

Okay, the title might be a bit dramatic. But hear us out! Polarised sunglasses had a real impact on outdoor advertising. Have you ever worn your sunglasses while driving and seen rainbows on car windscreens? Or found that you can hardly see your phone screen?…
makerstreet
October 5, 2020
Advertising

Brand Advertising is Quite Like Dating

How on earth are dating and advertising even remotely similar? So, you're on a date - It's going well, you like what you see. You feel the connection, an undeniable spark. This is what's missing from your life. You want, need and deserve this. But…
makerstreet
March 6, 2020
AdvertisingBranding

New Horizons Spark a Rebrand

From Hatchet Agency, to Maker Street. Featured in the Friday morning article by Mumbrella, a platform that discusses everything relevant to Australia’s media and marketing, is the story, vision and birth of Maker Street. Click the links below to read the full article on: B&T,…
makerstreet
January 10, 2020
Branding

How your story is impacting your bottom line

xEveryone has a story to tell. But are you articulating that story in the right way? Is it really communicating what your brand or business stands for, and is it the right message? — Let’s dive into why storytelling is one of the most effective…
makerstreet
January 8, 2020